{"id":26189,"date":"2023-09-12T13:54:14","date_gmt":"2023-09-12T11:54:14","guid":{"rendered":"https:\/\/lica.ch\/?p=26189"},"modified":"2026-06-09T21:38:47","modified_gmt":"2026-06-09T20:38:47","slug":"adaptation-and-data-protection-new-law","status":"publish","type":"post","link":"https:\/\/www.lica.ch\/en\/lica\/adaptation-et-protection-des-donnees-dans-le-cadre-de-la-nouvelle-loi\/","title":{"rendered":"Data adaptation and protection under the new law"},"content":{"rendered":"

The protection of personal data has become a major concern in the digital age. In Switzerland, companies are increasingly aware of the importance of protecting their customers' data. Lica, broker in personal loan<\/a> based in Switzerland, is at the heart of this transition to a more secure digital space. Let's take a look at how Lica has adapted to the new data protection law, and what it's doing to protect its customers' information.<\/p>\n\n\n\n

A brief overview of Switzerland's new data protection law<\/h2>\n\n\n\n

Switzerland's new data protection law, known as the LPD (Swiss Data Protection Act<\/a>), has been strengthened to meet today's data protection challenges. This law aims to guarantee the security and confidentiality of Swiss citizens' personal data. Here are a few key points:<\/p>\n\n\n\n

    \n
  1. Reinforced protection :<\/strong> The DPA strengthens personal data protection in Switzerland, giving individuals greater control over their personal information.<\/li>\n\n\n\n
  2. Data transfer : <\/strong>The law also regulates the transfer of data to other countries, ensuring that Swiss data is protected when transferred abroad.<\/li>\n\n\n\n
  3. Company responsibilities :<\/strong> Companies are required to comply with stricter data protection standards and implement adequate security measures to prevent data breaches.<\/li>\n\n\n\n
  4. RGPD compliance:<\/strong> Although Switzerland is not part of the European Union, the DPA aligns with many of the principles of the General Data Protection Regulation (GDPR), making it easier to exchange data with the EU.<\/li>\n\n\n\n
  5. Penalties : <\/strong>The DPA provides for severe penalties in the event of non-compliance, including substantial fines.<\/li>\n<\/ol>\n\n\n\n

    The Swiss DPA is an example of how data protection laws can be adapted to the new digital realities and the growing importance of individual privacy. It aims to maintain a balance between the protection of individual rights and the needs of businesses in terms of data collection and processing.<\/p>\n\n\n\n

    Data protection declaration - Understanding and transparency!<\/h2>\n\n\n\n

    Last updated on August 29, 2023 : Lica declaration<\/a> protects your data. It details how Lica handles personal information. The document is clear and transparent. Wondering what data Lica collects? Our declaration says so. It also shows how and why it is used.<\/p>\n\n\n\n

    On Lica website<\/a>your actions are tracked. Your IP address is recorded. Are you coming from another site? We make a note of it. Your browser type is also identified. Why this data? It boosts the user experience. It allows us to tailor our service to you.<\/p>\n\n\n\n

    Purpose and retention period<\/h2>\n\n\n\n

    Lica processes the personal data of its customers for various purposes: private credit application<\/a>, credit check<\/a>information, service improvement and communication. Lica keeps the data collected for a specific period, depending on its nature. For example, information recorded on the website is stored for 12 months.<\/p>\n\n\n\n

    Security first: Our data protection measures<\/h2>\n\n\n\n

    Lica implements technical and organizational measures to ensure data security. Encryption, firewalls and malware protection, for example, reinforce this security. In addition, strict management of data access rights and ongoing employee training guarantee optimum protection. The company also ensures that it has the latest technological updates, and regularly backs up the data it processes.<\/p>\n\n\n\n

    Data transmission for private credit applications<\/h2>\n\n\n\n

    Lica collaborates with several financial providers<\/a> to process credit applications. In this context, we adhere to strict protocols to guarantee the confidentiality and security of transmitted data. Customers are informed of these processes and give their consent before any data is transmitted. <\/p>\n\n\n\n

    First and foremost, when an individual or a company submits a request for financing<\/a>It's common for them to disclose sensitive information. This can include, for example, financial details, bank statements or other personal data. With this in mind, it is imperative, indeed crucial, that this transmission takes place within a secure framework, to avoid any possibility of unwanted leakage or interception. What's more, to reinforce this security, authentication mechanisms are wisely established. Why? To ensure that only authorized parties have privileged access to this precious data. The bottom line, the funding applicant <\/a>must be able to rely on data transmission that inspires confidence and peace of mind.<\/p>\n\n\n\n

    Cookies and browsing<\/h2>\n\n\n\n

    The use of cookies is common practice on many websites, including Lica. They enhance the user experience by making the site more interactive and relevant. Lica<\/a> ensures that the information collected via these cookies is not shared with any third-party entity without the user's explicit consent.<\/p>\n\n\n\n

    While beneficial in many respects, they can also raise issues of confidentiality. This is why many regulations, such as the General Data Protection Regulation (GDPR)<\/a> in Europe, require sites to seek users' consent before depositing or reading cookies. Therefore, while browsing, we recommend that users keep an eye out for notifications concerning cookies. In addition, they can easily configure their browser according to their privacy preferences.<\/p>\n\n\n\n

    Exercising your data rights<\/h2>\n\n\n\n

    Lica recognizes the importance of individuals' data protection rights. It therefore offers its users the possibility of accessing, rectifying or deleting their data. To this end, a simple, transparent system has been set up, enabling customers to contact the company easily and exercise their rights from our contact page<\/a>.<\/p>\n\n\n\n

    Conclusion on data protection at Lica<\/h2>\n\n\n\n

    Adapting to the new Data Protection Act is more than just a formality for Lica. It's a fundamental step that puts customers at the heart of our concerns. By guaranteeing transparency, security and respect for users' rights, Lica has established itself as a responsible and reliable player in the world of the personal loan<\/a> in Switzerland.<\/p>\n\n\n\n

    Whether you're already a customer or thinking of becoming one, Lica attaches great importance to data protection. Indeed, the security of your information is a top priority for our company.<\/p>","protected":false},"excerpt":{"rendered":"

    La protection des donn\u00e9es personnelles est devenue une pr\u00e9occupation majeure \u00e0 l’\u00e8re num\u00e9rique. En Suisse, les entreprises sont de plus en plus conscientes de l’importance de prot\u00e9ger les donn\u00e9es de leurs clients. Lica, courtier en cr\u00e9dit priv\u00e9 bas\u00e9 en Suisse, est au c\u0153ur de cette transition vers un espace num\u00e9rique plus s\u00e9curis\u00e9. Voyons comment Lica […]<\/p>\n","protected":false},"author":15,"featured_media":27736,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41],"tags":[],"class_list":["post-26189","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lica"],"_yoast_wpseo_focuskw":"Protection des donn\u00e9es","_yoast_wpseo_title":"Lica - Protection de vos donn\u00e9es dans le cadre de la nouvelle loi","_yoast_wpseo_metadesc":"D\u00e9couvrez comment Lica, courtier en cr\u00e9dit priv\u00e9 suisse, s'adapte aux normes r\u00e9centes de protection des donn\u00e9es. Bonne lecture !","yoast_head":"\nLica - Protection de vos donn\u00e9es dans le cadre de la nouvelle loi<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez comment Lica, courtier en cr\u00e9dit priv\u00e9 suisse, s'adapte aux normes r\u00e9centes de protection des donn\u00e9es. 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